What We Do
We transform product uncertainty into clear direction. Through proven frameworks and data-driven analysis, we help you move from guesswork to confident product decisions.
Services
Customer Intelligence
Define who you're building for and why it matters. We help you distinguish between ideal customer profiles and user personas—a critical difference most teams miss. The result: focused product strategy that targets the right users with the right solutions.
Product-Market Fit Analysis
Turn scattered feedback into actionable insights. Using structured research methods, we analyze how well your offering meets user needs and identify specific gaps to close. No more wondering if you're on the right track.
Product Requirements & Roadmaps
Bridge the gap between business goals and technical execution. We create clear requirements that answer "what are we building and why?" then develop roadmaps that balance customer needs, technical constraints, and business priorities.
Team Alignment & Process
Get your product and engineering teams working in sync. We implement frameworks that reduce miscommunication, clarify priorities, and help technical teams understand the business impact of their work.
How We Work
Discovery Engagement
$200/hour
Perfect for first-time clients. Two-week focused assessment of your current state, with recommendations for closing critical gaps in customer understanding, product strategy, or team processes. Stack multiple engagements as needed.
Fractional Product Leadership
$175/hour
Ongoing strategic support as an embedded team member. Minimum 10 hours/week, 3-month commitment. Ideal for scaling teams that need senior product expertise without a full-time hire.
Coaching & Workshops
Variable rates
Tailored training for your team including framework workshops, 1:1 mentorship, and custom playbooks. Build internal capability while solving immediate challenges.
Set up a complimentary Chat
Ready to move from chaos to clarity? Let's talk about your specific challenges and how we can help.